Mark Fitzgerald Profile Photo

Mark Fitzgerald

Vice President, Services | AI Strategy & Enablement Lead

"Clarity isn’t found—it’s forged through action."

Mark Fitzgerald thrives in the gray space. A strategist at heart, he’s built a career on uncovering clarity amid complexity and mobilizing teams to turn big ideas into measurable business value. For nearly 30 years, Mark has helped organizations navigate growth inflection points—whether developing new strategies, integrating acquisitions, deploying new capabilities, or leveraging AI to create meaningful customer impact.

As Propeller’s Vice President of Services, Mark is focused on delivering exceptional results for clients, strengthening and scaling Propeller's service offerings, and fostering the professional growth of consultants across the firm. He also leads Propeller’s AI service, helping executives translate AI strategies into real-world impact.

Before joining Propeller, Mark held leadership and consulting roles at CapTech, Point B, Nike, General Electric, RR Donnelley, and PocketCard. He serves on the Executive Committee of the Colorado Technology Association’s Board of Directors and has also served on the Board of Directors for the Outdoor Lab Foundation. Additionally, he has been an executive mentor with the University of Denver’s Daniels College of Business and a guest lecturer at the University of Notre Dame’s MBA program.

  • Alternative career path: 80's hip hop DJ
  • Weekend passion: Exploring Colorado’s backcountry with his wife and three daughters
  • Undeniable truth: There is a correct way to load a dishwasher

Mark’s Recent Insights

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