A foundational workshop to understand the impact and develop tools to center people in design solutions
To create products and services that meet customers' needs, put real people at the center of your ideation and development process. One way to do this is through human-centered design (HCD), which involves exploring people's lived experiences and emotions. By understanding your customers' needs, you can effectively tailor your products and services to resonate with them.
But to fully harness human-centered design, you need to clearly understand the how just as much as the what and recognize how your identity, privilege, and power may impact the design process. It also requires acknowledging and addressing conflicting stakeholder needs and interests, establishing design principles that can be applied to the specific design challenge, and incorporating governance into the entire design cycle.
If your team is involved in projects that encompass iterative prototyping, user feedback, community engagement, empathy development, or enhancing the customer experience, our workshop can significantly enhance your capacity to both accurately identify what needs to be built and execute it effectively.
Self-Awareness
Intellectual Humility
Systems Thinking
Curiosity
Deep Listening
Sustainability-Oriented
