Strategy, Technology July 23, 2025

From Hype to Habit: How Tech Companies Are Scaling AI Beyond the Experimental Webinar Replay

Name: Human Shapes
Price range: $

Discover how tech industry leaders are transitioning from AI experimentation to deploying scalable, value-driven solutions. This 60-minute session examines what it truly takes to make GenAI a sustainable business habit.

Molly Lebowitz

Managing Director, Tech Industry

María Sara Roberts

Director

Mark Fitzgerald

Managing Director, Denver

Addison Iwanaga

Consultant

In this one-hour conversation, leaders from Propeller share how companies in the tech industry are embedding AI into real operations—not just experiments. You’ll hear what separates organizations that are scaling responsibly from those stuck in pilot purgatory, and what it takes to align governance, team structure, and ROI to make GenAI work across the enterprise.

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# What You’ll Learn:

What separates early experimentation from true enterprise adoption
Why so many AI pilots stall and how to avoid it
How to structure teams and governance for scale
What meaningful GenAI ROI looks like today

Mark Fitzgerald, the Denver Managing Director for Propeller, has over 28 years of experience helping organizations navigate pivotal growth moments. He is known for driving progress and creating order in a modern environment of rapid change and uncertainty, taking an approach grounded in forward momentum. At present, Mark spends a significant portion of his time partnering with leaders to maximize the value realized from their AI investments.

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# What You’ll Learn:

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