Over the last two decades, the channels where commerce occurs have expanded and blurred as consumer expectations have soared. Along the way, retailers that once only needed to build and maintain software for manufacturing and inventory management have found themselves responsible for building consumer-facing technologies to support e-commerce, marketing, mobile, loyalty, fulfillment, real-time inventory tracking, and market-sensing demand planning.
With technology now a key function in every retail company, it’s fair to say the future of retailing will be led by the technology organization. As such, chief information officers (CIOs) are starting to play a more important role than ever before — one that transcends tech expertise and includes being a partner to the business.
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To maximize this opportunity, today’s CIO must balance the needs of a traditional IT organization — managing computer systems, overseeing software development, and more — while building a road map for the future. Here’s how CIOs can set themselves and their organizations up for success in this increasingly tech-centric market.
- Building Relationships Across the Business
- Advocating for What’s Coming Next
- Setting Up the Tech Organization to Work Effectively
- Building a Road Map for the Future
Read the full article on Total Retail here.
