We value your privacy and your choices made related to your privacy. We use information collected through cookies or in other forms to improve the experience on our site and pages, analyze how our site and pages are used, and to show personalized advertising. By clicking "Accept All", you affirmatively consent to our use of cookies and other terms specified in our Privacy Policy located here. If you do not consent to such use, you may not use our website.

Search
Let’s Talk

Artificial Intelligence

The next rev­o­lu­tion of busi­ness is here. 
Are you ready to adopt AI to trans­form your orga­ni­za­tion?

Let's Chat
Accelerate your business with AI consulting services.

Transformative AI Strategy Consulting Services

Leading companies understand that AI isn’t just a tool to be implemented; it’s a catalyst for reimagining how work gets done across the enterprise. Your AI strategy should be embedded in your broader business strategy, driving the same goals, informing key decisions, and shaping measures of success. At Propeller, we’ve seen that when organizations focus first on people, processes, and culture, not just technology, AI becomes a flywheel for value creation, accelerating performance and long-term impact.

Mark Fitzgerald Profile Photo

Mark Fitzgerald

Vice President, Services | AI Strategy & Enablement

How We Help You Create Momentum With AI


From shaping strategy to activating use cases and enabling adoption, our AI accelerators are built to meet you where you are and move you forward. Each one is designed to unlock momentum on a specific part of your AI journey, with speed, clarity, and measurable impact.

AI activation strategies for effective implementation. AI Strategy Development + Integration
Align transformative AI potential with your enterprise vision and operating model priorities. Our AI strategy consulting services help you define the right ambition and build a roadmap that connects it to business value.
Structured AI governance and enablement systems. AI-Informed Operating Model Design
Using our AxIOM Design Framework, we optimize structures, processes, and technology, so AI is embedded into the way work gets done, not bolted on.
Consulting Partnerships AI Maturity + Utilization Assessment
Through our Deployed AI Assessment, we benchmark your organization’s standalone, embedded, and shadow AI to uncover risks and surface untapped value, so you can double down where it counts.
Leveraging AI research for employee and customer benefits. AI Use Case
Prioritization
Our Prioritization Framework evaluates use cases by strategic fit, impact, feasibility, and resource demand, accelerating high-value pilots and reducing wasted effort.
Aligning AI strategy with business objectives Org Design for a Blended Human + AI Team
Our A3T (AI as a Teammate) Approach helps teams define roles, norms, and upskilling so humans and AI systems work together seamlessly and productively.
Identifying AI use cases to achieve organizational goals AI Adoption
Accelerator
A structured change playbook that reframes AI as an opportunity, not a threat, driving employee engagement, skill-building, and sustained behavior change.

AI in Retail: A Leader's Guide to High-Impact Use Cases

AI is changing how retailers operate, connect with customers, and make decisions. But success isn’t about doing more with AI. It’s about focusing on the right use cases and building the foundation to scale them.

Inside, you'll find a readiness framework, real-world use cases across functions, and practical steps to get started.

Download the Guide

3 Keys to Successful AI Initiatives

  1. Leadership & Vision: Transformational shifts demanded by AI require breaking down silos, championing a long-term vision, and celebrating wins along the way. Leaders who model new ways of working unlock enthusiasm, trust, and momentum.
  2. Change Management & Enablement: New AI-driven workflows can overwhelm employees without the right scaffolding. A comprehensive enablement strategy—covering skill building, communications, and psychological safety—prevents fatigue and accelerates adoption.
  3. Systems Thinking: Every transformation touches structure, process, data, and culture. Systems thinking ensures that each touchpoint reinforces the next, keeping momentum high and making change stick.
Where We Drive Impact

How AI Drives Business Value

When implemented strategically, AI becomes more than a technology investment—it becomes a lever for measurable value across your organization, people, and customers.

Strategic Alignment with Business Goals

AI delivers real impact when it’s clearly tied to enterprise priorities. With active sponsorship and visible role-modeling of AI-first mindsets, organizations can ensure every initiative supports productivity, efficiency, and long-term growth.

Improved Employee Experience

AI-powered support systems, feedback loops, hiring workflows, and adaptive learning paths can strengthen culture and connection. But engagement doesn’t come from technology alone; it requires thoughtful integration that puts people first.

Enhanced Customer Engagement

Agentic AI, hyper-personalized journeys, and intuitive voice interfaces open new pathways for customers to interact with your brand, boosting satisfaction, loyalty, brand trust, and long-term value.

Increased Operational Efficiency

By automating repetitive tasks and surfacing insights faster, AI allows employees to focus on higher-value work, improving motivation, accelerating execution, and driving business performance.

AI Work & Insights